Publications

Research Publications

Research Works

I have published numerous research ideas as journal article, refereed conference proceedings and book chapters.

PUBLICATIONS

JOURNAL ARTICLES

  • Ahmed, W., Al-Sharafi, M. A., Raza, A., Al-Zaeemi, S. A. S., Al-Bashrawi, M. A., & Dwivedi, Y. K. (2026). A longitudinal big data approach to theorizing consumers’ continuance intention to use loyalty apps. Journal of Retailing and Consumer Services, 88, 104453.
    (Scopus Q1, WoS  IF=13.1, ABDC=A, ABS=2)
    Download PDF     –      Access Online
  • Ahmed, W., Al-Zaeemi, S. A., Ali, A., & Dwivedi, Y. K. (2026). A data-driven analysis of post-adoption engagement and advocacy in the fintech loyalty ecosystem. Journal of Marketing Analytics.
    (Scopus Q1, WoS  IF=3.5, ABS=1)
    Download PDF     –    Access Online
  • Khan, M. S., Akter, H., Ahmed, W., & Abbasi, A. Z. (2026). Technology literacy, self-directed learning readiness and innovative work behaviour: mediating role of knowledge sharing. Global Knowledge, Memory and Communication, 1–17.
    (Scopus Q2, WoS  IF=2.5, ABDC=B)
    Download PDF     –    Access Online
  • Ahmed, W. (2025). Optimizing Sustainable Urban Mobility Through Digital Integration. Sustainable Futures, 100879. Vol 10, Elsevier. https://doi.org/10.1016/j.sftr.2025.100879
    (Scopus-Q1, WoS IF=4.9)
    Download PDF
      –      Access Online

  • Akter, H., & Ahmed, W. (2025). Reevaluating the UTAUT framework in workforce MOOC adoption. Journal of Workplace Learning.
    (Scopus-Q2, WoS Indexed, IF=2.3)
    Download PDF   –      Access Online
  • Hizam, S. M., Akter, H., Ahmed, W., & Sentosa, I. (2025). Assimilating talent-centric approaches to digital workplace engagement behaviours. SA Journal of Human Resource Management, 23. https://doi.org/10.4102/sajhrm.v23i0.2947
    (Scopus-Q2, WoS Indexed, IF=1.4)
    Download PDF   –      Access Online
  • Ahmed, W. (2023). Understanding Self-Directed Learning Behavior towards Digital Competence among Business Research Students: SEM-Neural Analysis, Education and Information Technologies, 28, 4173–4202, Springer.
    (Scopus-
    Q1, WoS Indexed, IF=5.5)
    Download PDF   –      Access Online
  • Hizam, S. M., Akter, H., Sentosa, I., Ahmed, W., Masrek, M. N. & Ali, J. (2023). Predicting Workforce Engagement towards Digital Transformation through a Multi-Analytical Approach. Sustainability, 15(8), 6835.
    (Scopus-
    Q1, WoS Indexed, IF=3.9)
    Download PDF   –      Access Online

  • Ahmed, W., Hizam, S. M., & Sentosa, I. (2022). Digital Dexterity: Employee as Consumer Approach Towards Organizational Success, Human Resource Development International. 25:5, 631-641, Taylor & Francis.
    (Scopus-Q1, WoS IF=6.3, ABS=2, ABDC=B)
    Download PDF   –      Access Online
  • Ahmed, W., Hizam, S. M., & Sentosa, I. (2022). Reviewing the Components of Technology Acceptance Behavior in Transportation Sector, Communications – Scientific Letters of the University of Žilina, 24(3), E96-E107.
    (Scopus & WoS indexed)
    Download PDF   –      Access Online
  • Akter, H., Ahmed W., Sentosa I., & Hizam, S. M. (2022). Crafting Employee Engagement Through Talent Management Practices in Telecom Sector, SA Journal of Human Resource Management.
    (Scopus-Q2, WoS indexed, IF=1.1)
    Download PDF   –      Access Online

  • Ahmed, W., Hizam, S. M., Sentosa, I., Akter, H., Yafi, E., & Ali, J. (2020). Predicting IoT Service Adoption Towards Smart Mobility in Malaysia: SEM-Neural Hybrid Pilot Study. International Journal of Advanced Computer Science and Applications, 11(1), 524–535.
    (Scopus & WoS indexed)
    Download PDF   –      Access Online
  • Hizam, S. M., & Ahmed, W. (2019). A Conceptual Paper on SERVQUAL-Framework for Assessing Quality of Internet of Things (IoT) Services. International Journal of Financial Research, 10(5), 387–397.
    (Scopus indexed)
    Download PDF   –      Access Online
  • Khan, S., Iqbal, K., Faizullah, S., Fahad, M., Ali, J., & Ahmed, W. (2019). Clustering-based Privacy Preserving of Big Data Using Fuzzification and Anonymization Operation. International Journal of Advanced Computer Science and Applications, 10(12), 282–289.
    (Scopus & WoS indexed)
    Download PDF   –      Access Online

REFEREED CONFERENCE PROCEEDINGS

  • Miah, M. S., Ahmed, W., & Seng, C. C. (2024). IoT in Agrotourism: A SEM-Neural Analysis of Smart Farming Adoption and Impacts. In Intelligent Systems and Applications (pp. 501–521). Springer.
    LINK (Scopus, WoS indexed).
  • Ahmed, , Sentosa, I., Hizam, S. M., Mat, C. R. C., & Hernandez, M. S. (2023). Evaluating the Acceptance of Enhanced Generative AI Services. 2023 International Conference on Data, Information and Computing Science (CDICS), 73–77. IEEE Xplore Digital Library
    LINK (Scopus).
  • Akter, H., Ahmed W., Sentosa I., & Hizam, S. M., Sharin, F.H., Mina, I. (2023). Building a Better Future Workforce: Digital Dexterity and Psychological Empowerment. 3rd International Conference on Computing and Information Technology (ICCIT), September 13-14, 2023. University of Tabuk, Tabuk, SAUDI ARABIA, IEEE Xplore Digital Library.
    LINK (Scopus indexed).
  • Masrek, M. N., Ahmed, W., Jalil, A., Baharuddin, M. F. (2022). Mobile Game Addiction and Social Interaction Anxiety of Malaysian Youth. Environment-Behaviour Proceedings Journal, 7(SI10 (Special Issue).
    LINK (WoS indexed)
  • Hizam, S. M., Ahmed, W., Akter, H., Sentosa, I., Masrek, M. N. (2022). Web 3.0 Adoption Behavior: PLS-SEM and Sentiment Analysis, in 15th International Baltic Conference on Digital Business and Intelligent Systems (DB&IS-2022), July 4-6, 2022, University of Latvia, Riga, LATVIA. CEUR Workshop Proceedings (Vol. 3158) CEUR.WS
    LINK (Scopus indexed)
  • Ahmed, W., Akter, H., Ali, J. (2021). Crafting the Digital Competence Behavior among Female Students in Developing Countries Context, in 2021 International Conference on Innovation and Intelligence for Informatics, Computing, and Technologies (3ICT), 29 – 30 September 2021 – University of Bahrain, Zallaq BAHRAIN. IEEE Xplore Digital Library.
    LINK (Scopus indexed)
  • Hizam S. M., Ahmed W., Fahad M., Akter H., Sentosa I., Ali J. (2021) User Behavior Assessment Towards Biometric Facial Recognition System: A SEM-Neural Network Approach. In: Arai K. (eds) Advances in Information and Communication. FICC 2021. Advances in Intelligent Systems and Computing, (vol 1364, pp. 1037-1050) Springer.
    LINK (Scopus)
  • Alsayed, A. O., Binsawad, M., Ali, J., Khalid, A. S., & Ahmed, W. (2021). Realizing Macro-Based Technique for Behavioral Attestation on Remote Platform. In Advances in Intelligent Systems and Computing (Vol. 1250 AISC, pp. 132–144). Springer.
    LINK (Scopus)
  • Hizam, S. M., Ahmed, W., Akter, H., Sentosa, I. (2021). Understanding the Public Rail Quality of Service Towards Commuters’ Loyalty Behavior in Greater Kuala Lumpur, in 14th International Scientific Conference on Sustainable, Modern and Safe Transport (TRANSCOM 2021), May 26-28, 2021, SLOVAK REPUBLIC. Elsevier Transport Research Procedia, Vol. 55, pp. 370–377, 2021.
    LINK (Scopus indexed)
  • Ahmed, W., Akter, H., Hizam, S. M., Sentosa, I., Zaini, S. M. (2021). Assessing the Learning Behavioral Intention of Commuters in Mobility Practices, In Technology Enhanced Learning Environments for Blended Education (teleXbe-2021), January 21-22, 2021, Foggia, ITALY. CEUR Workshop Proceedings (Vol. 2817) CEUR.WS
    LINK (Scopus indexed)
  • Hizam, S. M., Akter, H., Sentosa, I., Ahmed, W. (2020). Digital Competency of Educators in Virtual Learning Environment: Structural Equation Modelling Analysis. In 2nd International Conference on Creative Economics, Tourism & Information Management & Technology (ICCETIM 2020 / GEOSOSTEK 2020), December 19–20, 2020, Yogyakarta, INDONESIA. IOP Conference Series: Earth and Environmental Science, Vol-704
    LINK (Scopus indexed)
  • Ahmed, W., Hizam, S. M., Sentosa, I., Ali, J., & Ali, T. (2020). Structural Equation Modeling for Acceptance of Cloud Computing. In 2019 International Conference on Advances in Emerging Computing Technologies, AECT 2019. IEEE, Islamic University of Madinah (IUM), February 10-12, 2020, Al-Madinah Al-Munawara, SAUDI ARABIA.
    LINK (Scopus indexed)
  • Ali, J., Khalid, A. S., Yafi, E., Musa, S., & Ahmed, W. (2019). Towards a Secure Behavior Modeling for IoT Networks Using Blockchain. In ICAI-2019 Conference, November 06-09, 2019, Madrid, SPAIN. CEUR Workshop Proceedings (Vol. 2486, pp. 244–258). CEUR.WS
    LINK (Scopus indexed)

BOOK CHAPTERS

  • Akter, H., Ahmed, W., & Tehseen, S. (2025). Resilient and Inclusive Pathways to Sustainable Organizational Design. In Organisational Behaviour and Design (pp. 259–272). Springer.
    LINK (Scopus)
  • Ahmed, W., Hizam, S. M., Akter, H., & Sentosa, I. (2020). Employee Behavior Towards Big Data Analytics: A Research Framework. In Understanding Digital Industry (pp. 192–195). Routledge.
    LINK (Scopus)

Journal Articles

  • Ahmed, W., Al-Sharafi, M. A., Raza, A., Al-Zaeemi, S. A. S., Al-Bashrawi, M. A., & Dwivedi, Y. K. (2026). A longitudinal big data approach to theorizing consumers’ continuance intention to use loyalty apps. Journal of Retailing and Consumer Services, 88, 104453. https://doi.org/10.1016/j.jretconser.2025.104453
    (Scopus Q1, WoS  IF=13.1, ABDC=A, ABS=2)
    Download PDF     –      Access Online

     

  • Ahmed, W. (2025). Optimizing Sustainable Urban Mobility Through Digital Integration. Sustainable Futures, 100879. Vol 10, Elsevier. https://doi.org/10.1016/j.sftr.2025.100879
    (Scopus-Q1, WoS IF=4.9)
    Download PDF
      –      Access Online

  • Akter, H., & Ahmed, W. (2025). Reevaluating the UTAUT framework in workforce MOOC adoption. Journal of Workplace Learning.
    (Scopus-Q2, WoS Indexed, IF=2.3)
    Download PDF   –      Access Online

     

  • Hizam, S. M., Akter, H., Ahmed, W., & Sentosa, I. (2025). Assimilating talent-centric approaches to digital workplace engagement behaviours. SA Journal of Human Resource Management, 23. https://doi.org/10.4102/sajhrm.v23i0.2947
    (Scopus-Q2, WoS Indexed, IF=1.4)
    Download PDF   –      Access Online

     

  • Ahmed, W. (2023). Understanding Self-Directed Learning Behavior towards Digital Competence among Business Research Students: SEM-Neural Analysis, Education and Information Technologies, 28, 4173–4202, Springer.
    (Scopus-
    Q1, WoS Indexed, IF=5.5)
    Download PDF   –      Access Online

     

  • Hizam, S. M., Akter, H., Sentosa, I., Ahmed, W., Masrek, M. N. & Ali, J. (2023). Predicting Workforce Engagement towards Digital Transformation through a Multi-Analytical Approach. Sustainability, 15(8), 6835.
    (Scopus-
    Q1, WoS Indexed, IF=3.9)
    Download PDF   –      Access Online

  • Ahmed, W., Hizam, S. M., & Sentosa, I. (2022). Digital Dexterity: Employee as Consumer Approach Towards Organizational Success, Human Resource Development International. 25:5, 631-641, Taylor & Francis.
    (Scopus-Q1, WoS IF=6.3, ABS=2, ABDC=B)
    Download PDF   –      Access Online

     

  • Ahmed, W., Hizam, S. M., & Sentosa, I. (2022). Reviewing the Components of Technology Acceptance Behavior in Transportation Sector, Communications – Scientific Letters of the University of Žilina, 24(3), E96-E107.
    (Scopus & WoS indexed)
    Download PDF   –      Access Online

     

  • Akter, H., Ahmed W., Sentosa I., & Hizam, S. M. (2022). Crafting Employee Engagement Through Talent Management Practices in Telecom Sector, SA Journal of Human Resource Management.
    (Scopus-Q2, WoS indexed, IF=1.1)
    Download PDF   –      Access Online

  • Ahmed, W., Hizam, S. M., Sentosa, I., Akter, H., Yafi, E., & Ali, J. (2020). Predicting IoT Service Adoption Towards Smart Mobility in Malaysia: SEM-Neural Hybrid Pilot Study. International Journal of Advanced Computer Science and Applications, 11(1), 524–535.
    (Scopus & WoS indexed)
    Download PDF   –      Access Online

     

  • Hizam, S. M., & Ahmed, W. (2019). A Conceptual Paper on SERVQUAL-Framework for Assessing Quality of Internet of Things (IoT) Services. International Journal of Financial Research, 10(5), 387–397.
    (Scopus indexed)
    Download PDF   –      Access Online

     

  • Khan, S., Iqbal, K., Faizullah, S., Fahad, M., Ali, J., & Ahmed, W. (2019). Clustering-based Privacy Preserving of Big Data Using Fuzzification and Anonymization Operation. International Journal of Advanced Computer Science and Applications, 10(12), 282–289.
    (Scopus & WoS indexed)
    Download PDF   –      Access Online

REFEREED CONFERENCE PROCEEDINGS

  • Miah, M. S., Ahmed, W., & Seng, C. C. (2024). IoT in Agrotourism: A SEM-Neural Analysis of Smart Farming Adoption and Impacts. In Intelligent Systems and Applications (pp. 501–521). Springer.
    LINK (Scopus, WoS indexed).

     

  • Ahmed, , Sentosa, I., Hizam, S. M., Mat, C. R. C., & Hernandez, M. S. (2023). Evaluating the Acceptance of Enhanced Generative AI Services. 2023 International Conference on Data, Information and Computing Science (CDICS), 73–77. IEEE Xplore Digital Library
    LINK (Scopus).

     

  • Akter, H., Ahmed W., Sentosa I., & Hizam, S. M., Sharin, F.H., Mina, I. (2023). Building a Better Future Workforce: Digital Dexterity and Psychological Empowerment. 3rd International Conference on Computing and Information Technology (ICCIT), September 13-14, 2023. University of Tabuk, Tabuk, SAUDI ARABIA, IEEE Xplore Digital Library.
    LINK (Scopus indexed).

     

  • Masrek, M. N., Ahmed, W., Jalil, A., Baharuddin, M. F. (2022). Mobile Game Addiction and Social Interaction Anxiety of Malaysian Youth. Environment-Behaviour Proceedings Journal, 7(SI10 (Special Issue).
    LINK (WoS indexed)

     

  • Hizam, S. M., Ahmed, W., Akter, H., Sentosa, I., Masrek, M. N. (2022). Web 3.0 Adoption Behavior: PLS-SEM and Sentiment Analysis, in 15th International Baltic Conference on Digital Business and Intelligent Systems (DB&IS-2022), July 4-6, 2022, University of Latvia, Riga, LATVIA. CEUR Workshop Proceedings (Vol. 3158) CEUR.WS
    LINK (Scopus indexed)

     

  • Ahmed, W., Akter, H., Ali, J. (2021). Crafting the Digital Competence Behavior among Female Students in Developing Countries Context, in 2021 International Conference on Innovation and Intelligence for Informatics, Computing, and Technologies (3ICT), 29 – 30 September 2021 – University of Bahrain, Zallaq BAHRAIN. IEEE Xplore Digital Library.
    LINK (Scopus indexed)

     

  • Hizam S. M., Ahmed W., Fahad M., Akter H., Sentosa I., Ali J. (2021) User Behavior Assessment Towards Biometric Facial Recognition System: A SEM-Neural Network Approach. In: Arai K. (eds) Advances in Information and Communication. FICC 2021. Advances in Intelligent Systems and Computing, (vol 1364, pp. 1037-1050) Springer.
    LINK (Scopus)

     

  • Alsayed, A. O., Binsawad, M., Ali, J., Khalid, A. S., & Ahmed, W. (2021). Realizing Macro-Based Technique for Behavioral Attestation on Remote Platform. In Advances in Intelligent Systems and Computing (Vol. 1250 AISC, pp. 132–144). Springer.
    LINK (Scopus)

     

  • Hizam, S. M., Ahmed, W., Akter, H., Sentosa, I. (2021). Understanding the Public Rail Quality of Service Towards Commuters’ Loyalty Behavior in Greater Kuala Lumpur, in 14th International Scientific Conference on Sustainable, Modern and Safe Transport (TRANSCOM 2021), May 26-28, 2021, SLOVAK REPUBLIC. Elsevier Transport Research Procedia, Vol. 55, pp. 370–377, 2021.
    LINK (Scopus indexed)

     

  • Ahmed, W., Akter, H., Hizam, S. M., Sentosa, I., Zaini, S. M. (2021). Assessing the Learning Behavioral Intention of Commuters in Mobility Practices, In Technology Enhanced Learning Environments for Blended Education (teleXbe-2021), January 21-22, 2021, Foggia, ITALY. CEUR Workshop Proceedings (Vol. 2817) CEUR.WS
    LINK (Scopus indexed)

     

  • Hizam, S. M., Akter, H., Sentosa, I., Ahmed, W. (2020). Digital Competency of Educators in Virtual Learning Environment: Structural Equation Modelling Analysis. In 2nd International Conference on Creative Economics, Tourism & Information Management & Technology (ICCETIM 2020 / GEOSOSTEK 2020), December 19–20, 2020, Yogyakarta, INDONESIA. IOP Conference Series: Earth and Environmental Science, Vol-704
    LINK (Scopus indexed)

     

  • Ahmed, W., Hizam, S. M., Sentosa, I., Ali, J., & Ali, T. (2020). Structural Equation Modeling for Acceptance of Cloud Computing. In 2019 International Conference on Advances in Emerging Computing Technologies, AECT 2019. IEEE, Islamic University of Madinah (IUM), February 10-12, 2020, Al-Madinah Al-Munawara, SAUDI ARABIA.
    LINK (Scopus indexed)

     

  • Ali, J., Khalid, A. S., Yafi, E., Musa, S., & Ahmed, W. (2019). Towards a Secure Behavior Modeling for IoT Networks Using Blockchain. In ICAI-2019 Conference, November 06-09, 2019, Madrid, SPAIN. CEUR Workshop Proceedings (Vol. 2486, pp. 244–258). CEUR.WS
    LINK (Scopus indexed)

BOOK CHAPTERS

  • Akter, H., Ahmed, W., & Tehseen, S. (2025). Resilient and Inclusive Pathways to Sustainable Organizational Design. In Organisational Behaviour and Design (pp. 259–272). Springer.
    LINK (Scopus)
  • Ahmed, W., Hizam, S. M., Akter, H., & Sentosa, I. (2020). Employee Behavior Towards Big Data Analytics: A Research Framework. In Understanding Digital Industry (pp. 192–195). Routledge.
    LINK (Scopus)